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"Very detailed and easy to use and interpret. Support is also really strong, as was the training I received when onboarding to the platform."
Verified User in Marketing and Advertising
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Our consumer insights platform offers on-demand research and smart features, helping you easily stay ahead of fast-moving consumer behavior and the competition.
Instant consumer insights. Welcome to GWI.
Don't just take our word for it
Quickly create and explore unique audiences using over 250K profiling points for fast, reliable insights.
Save time with our insights platform
Get the right insights with bespoke research
GWI provides bespoke recontact surveys, analytics, and solutions to deliver precise, actionable insights on target audiences tailored to your specific objectives.
Make data-backed strategic decisions
Use audience data from over 50 markets to accurately understand consumer thoughts, improve marketing, refine strategy, and make confident decisions.
Tell one story across your business
Our subscription-based platform unifies teams across different locations by providing them with a single, comprehensive view of all audiences.
Our platform is respected by the industry and trusted by peers. We’re obsessed with making your user experience exceptional and we’ve got the customer reviews to back us up.
Ways to win with GWI
Driving sales and increasing web page views by 197%
Here’s how neighborhood network Nextdoor uses GWI’s consumer research to turbocharge its sales and revenues. From raising awareness about its ad solutions, to keeping brands and agencies in the loop about changes in user behavior, Nextdoor ensures its advertisers’ dollars go further.
Boosting viewers by 46% with brand tracking
ONE Championship (ONE) is the world's largest martial arts organization. Having driven massive global appeal in just under 12 years primarily focusing on Asia, ONE saw a clear opportunity to break into the American market. To make this a success, they teamed up with GWI for insights that would help their offer resonate with American fight fans – a move that led to 46% audience growth over six months.
"An easy to use interface, the ability to select and combine different survey data, fantastic reports, updates and events and superb customer service."
Jo B., Senior Strategist
"The breadth and depth of coverage ensures that I can deliver holistic thinking to clients, regardless if the ask spans markets, channels and/or audiences."
Anthony K., Head of Data
“Global coverage of the data with the ability to cross-compare with ease. Platform is really easy to use compared to other audience data players in the market.”
Verified User in Marketing and Advertising
With GWI, you’ll have audience data on tap – so you can easily dip in when you need to back up your decisions, prove a hunch, or nail a pitch. We’ll help you reach new levels of understanding fast, getting you better quality answers on the stuff that matters. Create and explore unique audiences with over 250K profiling points.
"First-party data is great, but when it comes from a third-party source like GWI, it adds a layer of credibility to our narrative."
Aaron Almeida
Insights Partner
